Drawing inspiration from biosemiotics—particularly how organisms experience the world based on what their sensory and perceptual systems can detect and interpret— an ongoing research that explores the intersection of technology and organic systems. Investigating how external vibrations, resonating at the natural frequencies of these systems, can be interpreted and translated into audio-interactive visuals. By blending technological interpretations with personal insights, I aim to explore these dynamic relationships between living organisms and their environments.
Watch video with sound here
Track by Hiroshi Yoshimura “Creek”
A phygital experience
Within the framework of Plasmata exhibition inside the Pedion tou Areos park in Athens, Onassis Stegi commisioned us to come up with an idea that could participate the neihbouring businesses. As part of the initiative, small businesses in the area acquire their own avatar (also known as a “Plasma”) — an imaginative digital alter ego designed with no-code tools. Through a hybrid, physical and digital route, visitors of the exhibition exit the park with the goal of exploring the neighborhood around Pedion tou Areos and discovering its local businesses, its people, and their “Plasmas.”
Accelerator of this process to create the Plasma of each one was a masterclass on branding and narration that we gave at our studio with all the participant spaces.
Plasmata App
Creative Direction: Esto Association
Visual communication: Markela Bgiala
Co Produciton: Onassis Stegi, Esto Association
The festival was conceived to bring together all the independent spaces operating in Athens, enabling them to connect, discover shared values, and challenges within the Athenian ecosystem. The idea originated from an article that Esto Asscosiation wrote for the Belgian Eye To Eye magazine. Read the article here
Since the begining of the festival I am responsible for the visual communication and the general oranisation of the art festival and its parralel activities. Read more about the fedstival www.acollectiveofcollectives.com
Since the begining of the festival I am responsible for the visual communication and the general oranisation of the art festival and its parralel activities. Read more about the fedstival www.acollectiveofcollectives.com
Creativer Director: Markela Bgiala
Main admin team: Audun Carvan and Markela Bgiala
Prototype showcased at “Radical intimacy” exhibition during Onassis.Air open days
Supported by Onassis.ONX and Onassis.Stegi
An immersive VR game that explores the evolution of labour and fair work standards, challenging traditional ideas about work and examining alternative, equitable models beyond capitalism. In the game, players step into a futuristic scenario where ideal candidates for future work are selected through a series of choices. Each scenario highlights real-world issues surrounding labour, pushing players to confront the complexities of modern employment.
Through interactive tasks, players face dilemmas ranging from conventional to surreal, each decision exposing their underlying values. With each choice—community-centred or individualistic—players carve out a distinct narrative path. Collective choices lead to a vision of a vibrant, tech-integrated world defined by harmony, while individualist choices reveal an isolating, monotonous landscape. In the final moments, the game proposes an alternative path, encouraging players to imagine a future focused on balance, community, and environmental sustainability.
Artist: Esto Association
Collaborators: Markela Bgiala, Maria Paneta, Konstantinos Doumpenidis, Yiannis Mantzaris, Lydia Markaki, Niki Danai Chania
During our lives, we transform into a reflection of our environment, embodying the essence of a particular place or landscape. There exists a shared connection between us and the land we inhabit, a bond forged through mutual experiences and interactions.
We designed our sign not as just a mere symbol of our space, but a symbol of our connection with our surroundings, the people, the community and the streets of Athens.
Esto Association doesn’t stand alone. It’s a cell, part of a map, of a root system, of a neurological or mycelium network. It's on the bank of an urban stream, connected into a larger flow of individuals and spaces. We want to connect and exist together, reflecting our collective aspiration for unity within our shared environment.
It’s part of our wish.
Work developed for and together with Esto Association
An ongoing research on diffusion bi-morphic shapes. Blending algorithms, digital collage and AI to create new visual chenels balancing between motion and motionless.
Starting from analogue material using the method “Marbling” (ink drops on water) I created the visual identiy and poster f or the 10 hour immersive sound experience event ‘OVERFLOW’ that took plave in L’Usin in Geneve.
I worked together with Esto Association to develop the concept that drew inspiration from a poetic metaphor: the confluence of the Rhône and Arve rivers in Geneva, meeting near the venue where the live performances took place.
Curated by asH! and commissioned by the Orchestre de Chambre de Genéve.
Visual communication for the two weekend workshop by Basti Kuhz at Esto Association.
A workshop designed to explore both the intended and creative, unintended use of 3D printers. Participants gain hands-on experience with 3D object design, programming, and the artistic transformation of technology.
I used partical displacement as an inspiration using footage from Basti's live performances. Based on the theory of particle displacement which transforms data-driven motion into a dynamic visual language, like forces of 3D printers sculpt intricate patterns of movement and form.
Fear is an experience that reminds us that we are animals.
Print and digital communication for the exhibition 'Beyond Fear' that took place at the Cultural foundation of Tinos island.
Work developed with Esto Association.
Visual communication: Markela Bgiala
Inspiration based on the concept Boundaries.
Boundary is a real or imagined line that marks the edge or limit of something, the limit of a subject or principle, something that points out or shows an end. In geography, a boundary is something (such as a river, a fence, or an imaginary line) that shows where an area ends and another area begins. In sociology social boundaries are established social rules that are considered typical because most people in society agree that they are reasonable.
Music has the ability to stretch and extend the boundaries, mental or physical. Music is everywhere and takes various forms, in different places and in different contexts. Krama Festival, through its multilayering purpose, its collaborative and open philosophy creates a foundation to challenge these boundaries and their meaning. Βorders can be stretched, blurred or even disappear.
Work developed with Esto Association